{"id":10654,"date":"2023-06-28T19:41:33","date_gmt":"2023-06-28T18:41:33","guid":{"rendered":"https:\/\/www.engagecoach.com\/?p=10654"},"modified":"2023-10-21T17:57:47","modified_gmt":"2023-10-21T16:57:47","slug":"the-grow-model-for-coaching-what-is-it-how-is-it-applied-in-coaching","status":"publish","type":"post","link":"https:\/\/www.engagecoach.com\/the-grow-model-for-coaching-what-is-it-how-is-it-applied-in-coaching\/","title":{"rendered":"The GROW Model for Coaching: What is it? How is it applied in coaching?"},"content":{"rendered":"

Introduction to the GROW model<\/b><\/h2>\n

Importance of Coaching in Personal and Professional Development<\/span><\/i><\/h3>\n

Coaching is without a doubt one of the fastest growing methods used to develop people both personally and professionally. Executed properly, it can have a significant and profound impact on a person psychologically and behaviourally. Coaching brings a structured framework which facilitates progress towards goals and outcomes, whether these are learning or performance outcomes, professional outcomes or more specific career related goals.<\/span><\/p>\n

Overview of the GROW Model<\/span><\/i><\/h3>\n

The GROW Model was first published by Sir John Whitmore in 1992 and is an acronym which represents 4 stages of a coaching process, <\/span>G<\/b>oals,<\/span> R<\/b>eality, <\/span>O<\/b>ptions, <\/span>W<\/b>ay forward. This model due to its simplicity has become one of the most commonly used methods within coaching.\u00a0<\/span><\/p>\n

 <\/p>\n

Understanding the GROW Model<\/b><\/h2>\n

Definition and Origins of the GROW Model<\/span><\/i><\/h3>\n

To apply the GROW model within your coaching practice it is important to understand what the different stages of the process refer to. There are 4 stages which follow a sequence that can be repeated as the coaching evolves.<\/span><\/p>\n

The Four Stages of the GROW Model<\/span><\/i><\/h3>\n
    \n
  1. \n

    Goal Setting<\/span><\/h4>\n<\/li>\n<\/ol>\n

    Setting Clear and Specific Goals<\/i><\/strong><\/p>\n

    The letter G in the model, represents the goal setting stage. This stage is all about getting clear on goals and setting goals which are specific and measurable.\u00a0 Goal setting theory underpins this stage of the model which recognises the importance of goal setting and motivation on task performance (<\/span>Locke and Latham, 1990<\/span>)\u00a0<\/span><\/p>\n

    Establishing SMART Goals<\/i><\/strong><\/p>\n

    A further acronym which is also commonly used at this stage of the GROW Model is SMART goals. SMART goals are goals which are specific, measurable, achievable, relevant and time bound.\u00a0 The research that underpins SMART goals again draws on the work of psychologists Locke and Latham in the 1970\u2019s. This research suggests that the more specific we are when we set goals, the more likely we are to be successful in achieving them.\u00a0<\/span><\/p>\n

     <\/p>\n

      \n
    1. \n

      Reality Check<\/span><\/h4>\n<\/li>\n<\/ol>\n

      Assessing the Current Situation<\/i><\/strong><\/p>\n

      The second stage of the GROW Model is represented by the letter R, which refers to \u2018reality check\u2019. This stage is all about exploring where the current reality is. This is about examining the starting point, and establishing a benchmark. This becomes valuable when measuring progress and being able to explore how to move forward from the current reality.<\/span><\/p>\n

      Identifying Obstacles and Challenges<\/i><\/strong><\/p>\n

      It is important when establishing the current reality of a situation to be honest and realistic about the obstacles and challenges that may exist that could interfere with progress.\u00a0\u00a0<\/span><\/p>\n

       <\/p>\n

        \n
      1. \n

        Options Generation<\/span><\/h4>\n<\/li>\n<\/ol>\n

        Exploring Different Paths and Possibilities<\/i><\/strong><\/p>\n

        The third stage of the GROW Model is represented by O, which is about generating options. Having established a goal, and explored the current reality, the next step is to generate options. What are the possibilities and options for achieving the goal, how can you remove the obstacles and deal with the challenges.\u00a0<\/span><\/p>\n

        Encouraging Creativity and Brainstorming<\/i><\/strong><\/p>\n

        The options stage of the GROW model is all about brainstorming ideas and being creative. This is a very empowering stage which explores and opens up possibilities for moving forward and closer to your goals.<\/span><\/p>\n

         <\/p>\n

          \n
        1. \n

          Way Forward<\/span><\/h4>\n<\/li>\n<\/ol>\n

          Developing Action Plans<\/i><\/strong><\/p>\n

          The W stage of the model, refers to making a Way Forward. This is about generating and committing to a plan.\u00a0 Creating an action plan makes the process more tangible and concrete and starts to bring some accountability to the process.\u00a0\u00a0<\/span><\/p>\n

          Defining Strategies and Tactics for Success<\/i><\/strong><\/p>\n

          This stage of the process is about defining a strategy for success, and creating a tangible plan to realise the goal.\u00a0 The previous stages have created a foundation for this stage. The goal has been established at stage 1, stage 2 explored the current reality and established the start point, stage 3 explored the available options for achieving the goal and uncovered any obstacles and now at stage 4 this is about creating the strategy and plan for making the goal a reality.<\/span><\/p>\n

           <\/p>\n

          Applying the GROW Model in Coaching Sessions<\/b><\/h2>\n

          Establishing a Coaching Relationship<\/span><\/i><\/h3>\n

          When applying the GROW model within your coaching practice there are several factors to consider which relate to the coaching relationship.<\/span><\/p>\n

            \n
          1. \n

            Building Rapport and Trust<\/span><\/h4>\n<\/li>\n<\/ol>\n

            To be effective in coaching, the coach needs to establish trust and rapport. These are core characteristics and have long been recognised as fundamental to coaching success in the coaching research literature <\/span>(Skiffington and Zeus, 2001; Bush, 2004; Sztucinski, 2001; Guthrie, 1999; Kilburg, 2000; Caprioni, 2001; Kappenberg, 2008). <\/span>Building rapport is the start of the coaching relationship which helps put the coachee at ease and supports the process of building trust. Establishing trust is one of the core foundations within coaching, which facilitates openness.\u00a0<\/span><\/p>\n

              \n
            1. \n

              Setting Expectations and Boundaries<\/span><\/h4>\n<\/li>\n<\/ol>\n

              A further important aspect to consider in terms of effective coaching is setting expectations and boundaries (<\/span>Crane, 2001<\/span>).\u00a0 This removes uncertainty and creates a strong layer of professionalism, which avoids assumptions and creates clarity about what coaching is and importantly what it is NOT. Establishing these boundaries and being clear to manage expectations provides a solid foundation for the coaching relationship which helps to eliminate potential problems further down the process.<\/span><\/p>\n

               <\/p>\n

              Goal Setting Phase<\/span><\/i><\/h3>\n
                \n
              1. \n

                Defining Long-Term and Short-Term Goals<\/span><\/h4>\n<\/li>\n<\/ol>\n

                When setting goals using the GROW model, it can be useful to reflect on this in terms of defining short, and longer term goals. Short term goals facilitate some immediate gains and help to build momentum from the beginning. Longer term goals provide a broader focus that provides direction over time and may involve more time to achieve them.<\/span><\/p>\n

                  \n
                1. \n

                  Using SMART Criteria for Goal Development<\/span><\/h4>\n<\/li>\n<\/ol>\n

                  It is also important to ensure that any goal whether this is short or longer term follows the principles of SMART criteria.\u00a0 Using SMART goals helps make the goal a reality by providing a clear structure which makes the goal concrete.<\/span><\/p>\n

                   <\/p>\n

                  Reality Check Phase<\/span><\/i><\/h3>\n
                    \n
                  1. \n

                    Assessing Current Skills and Resources<\/span><\/h4>\n<\/li>\n<\/ol>\n

                    When in phase two, which is reality checking, this is where you establish what the current state of play is. This is about identifying what skills and resources are needed to achieve the goal, which will uncover if there are any gaps to fill.<\/span><\/p>\n

                      \n
                    1. \n

                      Identifying Limiting Beliefs and Assumptions<\/span><\/h4>\n<\/li>\n<\/ol>\n

                      Within this stage it is also useful to uncover any limiting beliefs or assumptions that may be present that could derail the process. Limiting beliefs are beliefs that we hold about ourselves that undermine us and hold us back from achieving our goals. This is often discussed as being the \u2018negative voice in our head\u2019 that stops us from doing something. Assumptions differ in that they are beliefs that we hold about something that may not be verified or validated. As such, when we have an assumption, we take this belief as being a \u2018true\u2019 representation of something, without having any proof to validate this.<\/span><\/p>\n

                       <\/p>\n

                      Options Generation Phase<\/span><\/i><\/h3>\n
                        \n
                      1. \n

                        Encouraging Creative Thinking and Problem Solving<\/span><\/h4>\n<\/li>\n<\/ol>\n

                        During phase three of the model this is where we are generating options, and have freedom to get creative. This phase seeks to solve problems, overcome challenges and remove limiting beliefs. This is where we generate ideas and options that introduce choice and open up possibilities.<\/span><\/p>\n

                          \n
                        1. \n

                          Exploring Different Perspectives and Solutions<\/span><\/h4>\n<\/li>\n<\/ol>\n

                          As part of the option stage, we are also seeking to explore different perspectives and find solutions that will eliminate any obstacles to achieving the goal. These obstacles may exist\u00a0 in the external environment such as needing a certain qualification, or they may be within ourselves in terms of our mindset.<\/span><\/p>\n

                           <\/p>\n

                          Way Forward Phase<\/span><\/i><\/h3>\n

                          The final stage of the GROW model is about setting the way forward. This is done by creating a strategy and plan of action. This plan would include removing obstacles, or taking small measurable steps towards the goal.<\/span><\/p>\n

                            \n
                          1. \n

                            Developing Action Plans with Clear Steps<\/span><\/h4>\n<\/li>\n<\/ol>\n

                            A solid action plan will have clear steps to it. These will be small, incremental steps that take you closer to the end goal. It is important to break the steps down into small tasks, as this stops the end goal feeling overwhelming and enables you to move forward and make progress.<\/span><\/p>\n

                              \n
                            1. \n

                              Setting Accountability and Tracking Progress<\/span><\/h4>\n<\/li>\n<\/ol>\n

                              A very important part of any action plan is to set some measures that track progress and have elements of accountability. Having someone to report to, such as a boss or a coach, is important. We are often more willing to invest the time and not want to let someone else down, which helps us follow through on the action plan. Finding ways to measure progress is also important as this allows us to see if we are moving towards or away from our end goal. Tracking progress and being able to measure the gains is also very motivational and helps us stay committed to the goal.<\/span><\/p>\n

                               <\/p>\n

                              Tips for Effective Coaching Using the GROW Model<\/h2>\n

                              There are some useful things to reflect on when using the GROW Model that can help make this process more effective. These include:<\/span><\/p>\n

                              Active Listening and Powerful Questioning<\/i><\/span><\/i><\/h3>\n

                              Active listening and asking powerful questions are core characteristics of any successful coaching approach. Active listening involves hearing what is being said, and showing recognition of this by being able to make relevant observations and ask powerful questions. A powerful question is a question that forces the person to reflect on things that will help them gain an insight or challenge their own thinking about something. Invariably a powerful question requires a more detailed response as opposed to a yes, or no response.\u00a0<\/span><\/p>\n

                              Providing Constructive Feedback and Support<\/span><\/i><\/h3>\n

                              Another important aspect to effective coaching is<\/span> to provide constructive feedback and support to the coachee (<\/span>Crane, 2001; Grant, 2001<\/span>) . Constructive feedback involves offering feedback that brings challenge and critique but with a positive intent. Offering support is important, as people will often find critique more challenging to deal with, where support softens this approach.<\/span><\/p>\n

                              Balancing Support and Challenge<\/span><\/i><\/h3>\n

                              It is however, important to get the balance right.\u00a0 Too much support may lead to collusion and avoid some of the more difficult conversations that are needed. Often we need challenge within coaching to drive change.\u00a0 Challenge with support stimulates change in a productive and positive way.<\/span><\/p>\n

                              Flexibility and Adaptability in Coaching Approach<\/span><\/i><\/h3>\n

                              Whilst the GROW Model is a useful way to bring consistency of approach, effective coaching also needs to recognise that each coachee will bring a different set of characteristics and context to the coaching relationship. Therefore, being flexible and adaptable in the coaching approach is important to accommodate these differences. <\/span><\/p>\n

                              Conclusion<\/b><\/h2>\n

                              In summary, the GROW Model is an established methodology that is commonly used in coaching. It provides a clear structure and framework for any coaching approach that can be easily integrated with other methods. It is simple to use and ensures a more detailed approach to goal attainment, bringing accountability and supporting both the coach and coachee to track progress and measure results.<\/span><\/p>\n

                              If you want to learn more about the GROW model, then check out our mindset training course<\/a>. This course was developed to help you better understand your mindset, and develop it to become more confident and growth based, enabling you to be more prepared for success.<\/p>\n

                               <\/p>\n

                              Frequently Asked Questions (FAQs)<\/b><\/h2>\n

                              What is the GROW Model, and how does it work?<\/span><\/i><\/h3>\n

                              The GROW Model is a coaching method that brings structure to any coaching process. It follows 4 stages and represents an acronym as follows: <\/span>G<\/b>row, <\/span>R<\/b>eality, <\/span>O<\/b>ptions, <\/span>W<\/b>ay forward. This model works by helping people establish clear goals, examine the current reality, explore options and generate a plan of action to move forward towards a goal.<\/span><\/p>\n

                              Can the GROW Model be used for coaching in different areas of life?<\/span><\/i><\/h3>\n

                              GROW Model can be used in any type of coaching that requires more structure and is a highly effective way of moving people closer to their goals.<\/span><\/p>\n

                              What are the benefits of using the GROW Model in coaching?<\/span><\/i><\/h3>\n

                              There are many benefits of using the GROW Model in coaching, the key ones being:<\/span><\/p>\n